My story.
I love working with inspiring organisations. I love creativity and ideas. I love how design can transform business.
I also understand that love isn’t all you need (sorry John and Paul).
Passion needs direction. The work I create is underpinned-by-ideas-underpinned-by-strategy. I have a wealth of experience, commercial awareness, as well as tried & tested, rational processes.
Love needs logic.
Life before Love & Logic.
In a previous life I ran Design By Day, a brand and digital agency with a flair for creating effective brands and digital presence.
After 12 years (and 16 months into the pandemic) combined with a lot of soul searching, I decided that running an agency wasn’t for me anymore.
It was time to go back to what I loved the most. Being a creative and helping organisations from the front lines (not as a manager!), where I can really make a difference to brands and organisations.
Through imagination with heart!
Who I help.
I’m not sector specific, but my core focus is on championing organisations that do good – by helping them establish and amplify their message through the power of outstanding design.
Health & academia
Disciplines: Branding, Print, Campaigns, Explainer Videos, Research Paper Videos.
Charities
Disciplines: Branding, Print, Campaigns, Promotional Videos.
Local authority
Disciplines: Design, Animated Explainer Videos.
Education
Disciplines: Branding, Print, Campaigns, Explainer Videos.
Ethical consumer goods
Disciplines: Branding, Social Campaigns, Animated Content.
Tech & SaaS
Disciplines: Branding, Explainer Videos.
I’ve worked with…
