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A solo design studio in Manchester, transforming brands through imagination with heart.

Showreel mobile poster design agency manchester

Love & Logic

Effective brands understand that people aren’t simple. Each of us is a wonderful, complicated mix of sense and nonsense. The decisions you and your audience make aren’t only rational or just emotional; heads and hearts work together, not apart.

Design studio Manchester

Motion-driven brand identities, design and animation made with Love & Logic in Manchester.

Angela who?

Love & Logic is the independent, solo studio of Angela Roche based in Manchester helping brands to captivate hearts and minds through a powerful blend of love and logic.

I specialise in crafting compelling motion-driven brand identities, creative content and animated videos. While I often work solo, I also collaborate with a hand-picked team of trusted, super-talented independent creatives on select projects.

With over 15 years of experience in the creative industry, I bring a wealth expertise and an insatiable curiosity to every project.

I’ve had the privilege of working with some amazing clients over the years, locally as a design studio in Manchester to all corners of the globe. I work directly with brands and also support creative agencies looking for a senior, commercially-aware creative director.

Name drops

Pharmacist Support logo
Arts Council England logo
National Health Service logo
Greater Manchester Combines Authority logo
Joseph Holt logo
Interactive Invester logo
Stretford Public Hall logo
Brother logo
Octagon Theatre logo
Barnardo's logo
Manchester Metropolitan University logo
Environment Agency logo
McPin Foundation logo
Caynrew logo
DART logo
muddy wellies logo

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

Made with Love & Logic.

From the horses mouth

  • Always bang on!

    "Angela is a joy to work with. Every project so far with MuddyWellies has been so seamless, because she just feels like an extension of our team. She takes our ideas and briefs and supercharges them, always bang on what we've asked for and more! It's like she can read my mind. She's super easy to work with, prompt, dependable, professional - and so much fun."

    Holly Aires, Muddy Wellies muddy wellies logo
    View review on Google
  • Accommodating, flexible and full of creativity

    "I had the pleasure of working with Angela on an animation for a mental health campaign. She was really easy to work with, accommodating, flexible and full of creativity. Even though the project had numerous stakeholders sharing their varying thoughts throughout and it was a tricky brief to pull off - she still managed to accommodate people's ideas but not lose the heart of the animation. We were so pleased with the result!"

    Daisy Armitage, McPin Foundation McPin Foundation logo
    View review on Google
  • Priceless!

    "Marketing visuals are critical, and Love and Logic is an amazing resource. As a global nonprofit, it is critical those we work with not only hear our needs, but also truly understand them well. Appropriate, targeted visuals are critical to clarify our message to both the women we serve and our supporters. I can't thank Angela enough for her on-going efforts to shine a light-priceless!"

    Sherrie Palm, APOPS
    View review on Google
  • 100% recommend working with her!

    "Angela worked with us to create a short animation that explained how The Big Life group worked. The final product is fantastic, but just as importantly, throughout the process, Angela immersed herself in the way we work, was able to translate what we told her into something really accessible, and make sure that the project stayed on track and focused on our goals. We would 100% recommend working with her!"

    George Wright, The Big Life Group The Biglife Group logo
    View review on Google
  • Flexibility, creativity, and patience

    "My colleagues and I at the Centre for Appearance Research at the University of the West of England worked closely with Angela to create an animated summary of one of our research projects, and we couldn’t be happier with the final product. She was amiable, professional, and understood the importance of creating a short video that non-academics would understand and be interested in. We would welcome the opportunity to work with her again - thank you, Angela!"

    Sharon Haywood, Centre for Appearance Research
    View review on Google
  • Talented animator

    "I worked with Angela of Love & Logic Studio on a series of 5 animation films to showcase our research projects. Angela was so skilled at summarising complicated research concepts/findings and making them more accessible to a general audience. We worked collaboratively on the series and I learned so much about the creative process. Every film in the series looks so slick and professional. I will definitely be recommending Love & Logic Studio for future projects and to other people looking for a talented animator!"

    Sui-Mee Michelle Chan University of Cambridge logo
    View review on Google
  • Delighted with the animation

    "We commissioned Love & Logic to help us share our research findings on children and young people's mental health services in an engaging and accessible format. We are absolutely delighted with the animation and it has been a pleasure to work with Angela from start to finish."

    Claire Fraser, University of Manchester University of Manchester logo
    See review on Google
  • Incredibly responsive

    "I would highly recommend working with Love & Logic. I used them to develop and design a fantastic infographic for my work. Angela was great to work with, she presented us with a range of designs and templates to work with, turned around the work very quickly and was incredibly responsive to our many requests and queries. I would definitely work with them again."

    Kylee Trevillion, Kings College London Kings College London
    View Google review
  • Brilliant creative partners

    "Love and Logic were brilliant creative partners for my team in creating a really engaging animation to complement a big piece of scientific work we had completed. The animation captured the key findings of our years of scientific work in an eye-catching 2 minute video. Angela was a pro to deal with, full of great advice and thoughtful suggestions, and executed everything to a very high standard - I'm looking forward to working with her again."

    Ian Kelleher, University College Dublin University College Dublin logo
    See review on Google
  • Extremely professional

    "Our team at the University of Oxford worked with Angela from Love & Logic on producing several infographics and animations for a research project on child and adolescent mental health. Angela is extremely professional and great to work with and we are thrilled with the final products."

    Holly Bear, University of Oxford
    View review on Google
  • Fantastic.

    "We have been working with Ange at Love & Logic for some 6 months supporting our campaign #mentalhealthresearchmatters and she has produced an animation and infographics. Fantastic. So easy to work with and such brilliant designs. Thank you."

    Vanessa Pinfold, Mcpin Foundation McPin Foundation logo
    View review on Google
  • Super skilled

    "I worked with Angela on a short animation and was more than happy with what she created for us! From start to finish, she has been incredibly professional, accommodating and quick. Not to mention she is super skilled at what she does! I would happily recommend Love & Logic to anyone looking for talent to help in a creative / design project."

    Enrique McCoy, DART DART logo
    View review on Google
  • Fantastic animations

    "Angela created some fantastic animations and infographics helping us make a complex subject accessible and easily understandable. She’s also lovely to work with - really responsive and flexible making the creative process easy!"

    Samantha Nicol
    See review on Google
  • Exceptionally talented

    "Angela from Love & Logic Studio originally helped with my business stationery more than 10 years ago. The job was done with immense capability and professionalism. Angela is exceptionally talented and has great design ideas when she created my business stationery and cards. Over the years, I have needed to make small minor changes such as change of business address and these have been done effectively and efficiently. I highly recommend Angela and Love & Logic Studio."

    Manda Mistry, eSave Accountants
    View review on Google