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Brand identities for made with love and logic.

Showreel mobile poster design agency manchester

Art & science

The marketplace is a battleground, awash with companies that match each other in price, product and quality. The difference in success comes down to brand – it’s what sets the winners apart. Standing out is both an art and a science.

Selected branding projects

Why invest in your brand?

A brand allows your customers (and prospective customers) to make mental shortcuts to your business by building a set of positive associations.

The more recognisable and memorable you are, the greater the ‘pull’ the brand has to its audience (so the less it has to spend in attracting customers).

Distinctiveness is key.

When a brand builds positive associations around a set of values it liberates it from competing on price alone.

If a brand stands for something to its customers and internal stakeholders, it makes decision making easier.

Branding clients

muddy wellies logo
Pharmacist Support logo
Mental Health Research UK logo
Multisensor logo
DART logo
Nexus Studios logo
Attensi logo
Change your perspective logo

From the horses mouth

  • Fantastic.

    "We have been working with Ange at Love & Logic for some 6 months supporting our campaign #mentalhealthresearchmatters and she has produced an animation and infographics. Fantastic. So easy to work with and such brilliant designs. Thank you."

    Vanessa Pinfold, Mcpin Foundation McPin Foundation logo
    View review on Google
  • An extension of our team!

    "Our charity has worked with Angela at Love & Logic for around 10 years now. During this time she has led on our brand refresh, and helped us develop a range of marketing and events materials – from the more formal annual reviews and reports right through to creative events and fundraising materials and props!

    Angela is reliable, responsive and creative – she has never let us down and is an absolute joy to work with. Love&Logic has very much become an extension of our marketing team!"

    Kate Westbrook, Pharmacist Support Pharmacist Support logo
    See review on Google
  • Talented animator

    "I worked with Angela of Love & Logic Studio on a series of 5 animation films to showcase our research projects. Angela was so skilled at summarising complicated research concepts/findings and making them more accessible to a general audience. We worked collaboratively on the series and I learned so much about the creative process. Every film in the series looks so slick and professional. I will definitely be recommending Love & Logic Studio for future projects and to other people looking for a talented animator!"

    Sui-Mee Michelle Chan University of Cambridge logo
    View review on Google
  • Always bang on!

    "Angela is a joy to work with. Every project so far with MuddyWellies has been so seamless, because she just feels like an extension of our team. She takes our ideas and briefs and supercharges them, always bang on what we've asked for and more! It's like she can read my mind. She's super easy to work with, prompt, dependable, professional - and so much fun."

    Holly Aires, Muddy Wellies muddy wellies logo
    View review on Google

Looking to transform your brand?

Start your project

Can you update or refresh my existing brand?

Absolutely! I can help refresh your existing brand to better align with your current goals, market position, and audience preferences.

Do you offer brand strategy?

I offer a basic brand strategy package, but for those serious about diving deeper into brand strategy, I team up with my expert brand strategy partner.

Do you offer different branding packages?

Yes, I offer 3 core packages for brand identities to suit most budgets and requirements. Drop me a line for my cost guide.

How does branding benefit my business?

Effective branding helps differentiate your business from competitors, builds recognition and trust with your audience, and creates a cohesive and professional image that can drive customer loyalty and business growth.

How long does it take to complete a branding project?

The timeline for a branding project can vary depending on the scope, complexity and client response rates. Typically, a full branding project takes 6-12 weeks from initial consultation to final delivery.

Is your branding company Manchester based?

Yes, my branding company is Manchester based. I work locally and with clients all over the world, from Norway to Grand Cayman.

What branding services do you offer?

I offer a comprehensive range of branding services, including brand strategy, logo design, visual identity development, brand guidelines, and brand refresh.

What is the process for starting a branding project?

We start with an initial consultation to understand your company, business, goals, and vision. From there, I provide a proposal outlining the scope, timeline, and cost. Once approved, we move through the stages of discovery, strategy, design, and implementation. Drop me a line to receive my branding process guide.

Will I receive brand guidelines?

Yes, I provide comprehensive brand guidelines that detail how to use your new visual identity, including logo usage, colour palettes, typography, and other brand elements.

Do you offer trademarking for my new logo?

I've recently partnered with The Trademark Helpline – specialists in helping companies protect their IP. Through our partnership Love & Logic clients are offered a free comprehensive brand audit report. Why do I trust them? They help me trademark my logo of course!

Does it matter if I’m not based in Manchester?

Not at all! While I have branding clients based in Manchester, the majority of my work is done remotely through regular Zoom meetings.

What other services do you offer?

I specialise in branding and animation and I also provide complementary services such design & illustration and creative social content.