Brands, design and animated content made with love & logic.
Creative studio of Angela Roche – helping brands & organisations with purpose capture hearts & minds.
Effective brands understand that people aren’t simple. Each of us is a wonderful, complicated mix of sense and nonsense.
The decisions you and your audience make aren’t only rational or just emotional; heads and hearts work together, not apart.
This human duality is what makes us tick..
Love & Logic.
What I do
I help brands & organisations who do good, do even better through imagination with heart.
Brands with character
Brands identities with the right balance of strategy and good old fashion imagination.Read me
Design with purpose
Branded printed materials, creative digital communication & illustration.Read me
Compelling social creatives
Thumb-stopping creative social content for your social campaigns.Read me
Motion design that moves
Brands with character designed for human connection underpinned with just the right balance of strategy and good old fashion imagination.Read me
I’ve worked with…
— Daisy Armitage, McPin Foundation View review on Google
I had the pleasure of working with Angela on an animation for a mental health campaign. She was really easy to work with, accommodating, flexible and full of creativity. Even though the project had numerous stakeholders sharing their varying thoughts throughout and it was a tricky brief to pull off - she still managed to accommodate people's ideas but not lose the heart of the animation. We were so pleased with the result!
We've already recommended working with her to other organisations looking for animators, and will continue to do so.