Paperman's Coffee House Cayman Islands
A full brand refresh for three much-loved local coffee spots. Working closely with the owners, we created an identity that feels rooted in island life and true to the welcoming spirit of Paperman’s.
The name ‘Paperman’s’ comes from Don’t Stop the Carnival, a novel where the character, Norman Paperman, ups-sticks from his New York city job to pursue Island life and open a coffee shop in the Caribbean.
A story mirrored by the founder who partnered with a local family to bring the idea to life.
The brand marks the next chapter for the coffeehouses, a modern evolution that stays true to the warm, community-led identity created all those years ago. The logo nods to the original, using a script style that feels familiar and welcoming, keeping the spirit of the first mark alive.